The revamp introduces a new magazine architecture with new sections on the arts, technology and lifestyle. Meanwhile, existing coverage of interior design and architecture will be further enhanced with improved photography and art direction.
Supporting the new architecture is a clean, modern and timeless layout that that ensures easy navigation and provides a stylish, unobtrusive environment for art, design and architecture.
A new logo has also been designed for FORM. Elegant, simple and instantly recognisable, the new logo reflects the magazine’s values – modern and forward-looking yet respectful of heritage.
FORM is widely circulated among architects, design professionals and design aficionados who are well-versed with the subject matter but are constantly searching for new directions and trends as well as compelling and engaging reads.
“We have immediately expanded our circulation to 200 new distribution points, covering country and leisure clubs, professional and social organisations, commercial establishments, etc. This will continue to expand as we make inroads into new areas that are related to design and architecture,” says Olivier Burlot, CEO and Publisher of Heart Media.
Heart Media has appointed Marc Almagro as Managing Editor of FORM and ROOM, its sister publication in
“I see FORM as a guided and thoughtful conversation among people who are passionate about art, design, architecture, Almagro shares. “My role is to throw a fantastic dinner party in every issue – the setting will be exquisite, the food and wine excellent, and the conversation highly engaging.”
The upcoming issue, June-July 2013, will provide readers with an idea of the magazine’s new direction. It will carry an exclusive Milan Furniture Fair report discussing major, upcoming trends from key participants. Residential, hospitality and commercial architecture and interior design will be presented in pictorially driven features.
The revamp issue will be on sale on newsstands from 10 June 2013.