For Immediate Release
SINGAPORE, October 29 2014 — Heart Media, South-East Asia’s leading luxury publisher, annouces that it will launch the Malaysian edition of the iconic fashion magazine, L’OFFICIEL in September 2015.
Owned by Paris-based Les Editions Jalou, this acclaimed and award-winning French title L'OFFICIEL, renowned for its focus on high-end fashion and luxury lifestyle, was first launched in France over 90 years ago, and is now published in over 30 different countries. Today, L'OFFICIEL stands as the ultimate fashion reference around the world.
Heart Media is the publisher of 8 fashion and luxury lifestyle titles including L’OFFICIEL Singapore. Led by the highly talented Jumius Wong, L'OFFICIEL Singapore has proven to be a major success on the magazine scene and is today regarded as Singapore’s leading high fashion magazine.
Announcing the launch of L'OFFICIEL Malaysia, Chief Executive Officer of Les Editions Jalou Benjamin Eymere explains, “With a projected growth of close to 6% in 2014 and a rising upper-middle class, Malaysia is establishing itself as a fashion and luxury shopping hub. True to its DNA, L’OFFICIEL is catering for sophisticated, wealthy and demanding consumers savvy with the latest fashion, jewellery & beauty news. Following the highly successful operation of L'OFFICIEL Singapore, we trust that Heart Media who has established itself strongly throughout the region, will launch and position L’OFFICIEL Malaysia as a leading title in the country”.
Olivier Burlot, CEO & Publisher at Heart Media comments, “L’OFFICIEL is one of the most respected fashion titles in the World. We are honoured to be launching the Malaysia edition in 2015. Heart Media has proven that it can attract strong and creative journalistic talents; it has also shown that it can successfully extend the distribution of its titles to qualified and well-targeted readers. L’OFFICIEL Malaysia will benefit from such expertise and the strong track record of the Heart Media team in the publishing field”.
The September 2015 issue of L’OFFICIEL Malaysia will be the launch issue with a print-run of 25,000 copies. Acclaimed fashion houses, high-end cosmetic brands and leading international jewellers have already committed to advertise in the launch issue, which demonstrates a strong and definite sign of confidence in the team behind the launch of L’OFFICIEL Malaysia.
About Heart Media
Heart Media, the publisher of MEN’S FOLIO, L’OFFICIEL Singapore, L’OFFICIEL HOMMES Singapore, WOW (World of Watches), WOW Jewellery, FORM (Singapore), ROOM (Malaysia), PALACE and ART REPUBLIK magazines, is committed to publishing market leading magazines and digital media which connect with the region’s affluent and brand-conscious consumers through their chosen lifestyle activities. Heart Media’s titles have established solid reputations in their respective sectors with illustrious track records. Each one has built a strong market presence across Singapore, Malaysia and Indonesia.
With a vision to strengthen its regional growth and offices in Singapore, Kuala Lumpur, Jakarta, Hong Kong and Shanghai, Heart Media is regarded as one of Asia's fastest growing media and publishing houses.
For more information, please visit: www.heart-media.com .
Or contact Nicholas Tan at [email protected] Tel: (+65) 6733 9931 .
About Les Editions Jalou
Les Editions Jalou is a family media group based in Paris, at the heart of the fashion world, for over 90 years. It is 100% controlled by the Jalou family, and presided by Ms Marie-Jose Jalou. Originally standing as the referent Paris Haute Couture trade media, the group has adopted an international dimension over the decades, and progressively added other brands and products to its portfolio. It has eleven well-established magazines (L’Officiel, L’Officiel Hommes, L’Officiel Travel, L’Officiel Watches, L’Officiel 1000 Models, L’Officiel Beauty & Plastic Surgery, Jalouse, L’Optimum, L’Officiel Art and L’Officiel Paris Guide), and a branded concierge service (L’Officiel Conciergerie).